Field notes, playbooks, and original research from the team building AI search visibility infrastructure — updated continuously as the answer engines evolve.
A running log of every meaningful change across the AI channels your brand depends on — model updates, citation behaviour, ranking shifts. So you are never caught off guard.
Every engine change that matters — model updates, citation shifts, ranking moves — in a two-minute read. No fluff, no spam.
A structured curriculum that takes you from the fundamentals of generative search to the exact moves that get your brand cited — 42 lessons across 9 stages.
Playbooks, teardowns and frameworks on getting your brand cited by AI — written by the team doing the work.
Recommendation is not ranking. Five sequential gates decide whether a model names your brand — and most brands are stopped at the third.
FrameworkFour pillars, strictly ordered: Access, Identity, Evidence, Expression. Work above a failing pillar produces nothing measurable.
Thought leadershipThe proxy worked for twenty years. It now permits a number to rise while the client gets worse — and no dishonesty is required.
We track millions of prompts across every major engine. These are the reports we publish from what we find.
Which brands win across ChatGPT, Perplexity, Gemini and AI Overviews — and what they do differently.
The domains AI models cite most, broken down by category, intent and engine.
How often each industry shows up in Google's AI answers — and where the white space is.
Get a free GEO audit — the same analysis behind everything you see here.